A Blog from Intel: Pieces All Coming Together for Large Digital Signage Systems

We would like to share with you again an interesting blog from Mark Scantlebury, writer for the high tech industry.

Original url: http://embedded.communities.intel.com/community/en/applications/blog/2013/03/25/roving-reporter-pieces-all-coming-together-for-large-digital-signage-systems

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While editing articles for the upcoming April issue of Embedded Innovator magazine, I noticed that there is a major effort underway to make it easier to implement and scale digital signage systems. Where once there was just the Open Pluggable Specification (OPS), now there’s also the Intel® Intelligent Systems Framework.

This is the dynamic duo in industry specifications for digital signage systems. OPS provides a modular standard for displays and media players, enabling the design of media players that fit neatly into a slot in the back of a display to facilitate installation, maintenance and upgrades. The Intel Intelligent Systems Framework provides a common set of interoperable guidelines to address the fundamental capabilities required for connecting, managing, and securing intelligent devices in a consistent and scalable manner. Continue reading

Messages in a ‘Touch Mirror’ – Interactive Cosmetics Experience

Real products on display stands is a standard way to promote products in the cosmetics industry. If customers cannot find products that are suitable for them, display stands can provide customers with experiences to touch, feel, and try different cosmetics products via an interactive screen, and thereby motivating them to make qualified purchase decisions.

To help customers better understand their products, marketing and sales people try to design a visually engaging retail display to promote products by interacting with customers, ultimately with the aim to encourage them to make a purchase. Therefore the challenge is to understand the customer motives and behaviours than to simply present product information, the brand and products would be translated into customer experience. Continue reading