Influencing Consumers Purchasing Decisions with Multi-Display Video Wall

Video wall applications have become more and more popular due to their immense impact on viewers. To create high-impact and eye-catching video walls, the budget-conscious customer is looking for engaging content and high-performance solution which can attract audiences and improve the effectiveness of their branding; resulting in greater footfall, longer dwell times, higher brand recognition, and ultimately to increased sales. Video walls can have a huge impact on consumers purchasing decisions and are becoming an essential marketing ingredient for the retail sector, especially in shopping malls. Continue reading

Video Walls Are Getting Big – In Scale And Popularity

Video walls are getting big – not only in their overall popularity, but in the volume of interest and business for companies that deliver solutions.

To a casual observer, the principal issues surrounding video walls are cost and the width of the seams that create noticeable grid lines in video walls. Costs are coming down and those seams (or bezels) are steadily slimming.

But what’s just as important – and rarely given the same attention except by the expertise – is the gear that’s driving images on to those big, beautiful walls of LCD and plasma glass. Great executions happen, in no small part, because of technology on the other side of these walls.  Continue reading