The 2018 edition of IBC is in full swing with over 60,000 visitors expected to converge on  the 5-day exhibition where they’ll discover the latest broadcasting, communications and cloud technologies that promise to further accelerate the transformation of the media and entertainment industry. As the all-IP infrastructure takes centre stage, over-the-top competition increases, and new trends go viral fast, the industry will be...

The arrival of UHD, the increasing demand for over-the-top video content and the introduction of more efficient video codecs are outstripping the processing capabilities of existing infrastructure. At the same time, the industry is moving to open, cloud architectures that benefit from the programmability of software defined, virtual environments and the economy of scale of mainstream servers. Commercial-off-the-shelf access to unrivalled...

We just learnt that the VEGA-3318 has been shortlisted for the IABM Design & Innovation Awards 2017 and we couldn’t be happier. This is going to be an exciting IBC and the great news coming from the IABM will certainly contribute to that. We are very proud to be listed among other innovative and great products and companies and we wish all good luck. Just to give you some background, the VEGA-3318 was launched at NAB 2017 and is a...

There will be many exciting things to see at IBC 2017 and one of them will be the Advantech booth. Visit us in Hall 11 and get ready to deal with live UHD video processing anywhere in the media workflow, from edge contribution to cloud distribution. We will be demonstrating our latest best-in-breed video processing solutions for: Discover how you can leverage Advantech’s video acceleration to build agile, scalable and...

Last week at the CEATEC show in Japan, we were honored to learn that Socionext, our key strategic partner for video processing solutions, had been presented with a “Technology and Software Innovation” Grand Prix award for a live 8K demonstration featuring the new VEGA-3304 8K HEVC Encoder Card from Advantech. The VEGA-3304 was recently introduced at IBC where it caught lots of attention for its impressive encoding capacity with...

I recently prepared a field briefing document introducing Advantech’s offering for SDI migration to IP when several colleagues encouraged me to share the main speeds and feeds in a blog. So here we are! This post offers a fast track overiew of SDI and how to migrate to IP using Advantech’s HVC-8800 PCI Express card. Up until now, the professional media network remained pretty much a silo that was the exclusive domain of serial...